About Digitized House.
Digitized House, the Guide to the Connected Home, is a web property owned and managed by Digitized House Media, LLC, a media company based in the United States of America. The company is formed and registered as a Limited Liability Company in the state of Texas:
Registered Office Street Address:
712 Paper Daisy Path
Leander, Texas USA 78641
Registered Office Postal Address:
712 Paper Daisy Path
Leander, Texas USA 78641
Registered Agent Name: Thomas Kolnowski
 How to contact us.
You can contact us directly through the following means:
Email: [email protected]
Telephone: +1 512.484.8626
Digitized House Media, LLC
712 Paper Daisy Path
Leander, Texas USA 78641
 What this policy covers.
 Collection of Personal Data and why we do it.
We collect the following types of data elements relating to you, including Personal Data, for the following purposes:
[4.1] Information you provide to us directly.
When you register to receive email communications from us, you provide us with specific information that we store in a secure repository. This may include your email address, name, country of residence, and other information you provide to us through the online sign-up form.
After you have registered to receive emails from us, we may use such means to communicate with you. For example, we may send you periodic updates on latest editorial or video content published to Digitized House, promotional offers sent on behalf of other businesses, or communicate with you about your use of the Services.
Also, we may receive a confirmation when you open a message from us. This confirmation helps us make our communications with you more effective and aids us in better tailoring our publishing services to your needs.
If you do not want to receive email communications from us, please indicate your preference by clicking “unsubscribe” in any email we send to you, or by contacting us at [email protected].
Please note that if you do not want to receive legal notices from us, those legal notices will still govern your use of the Services, and you are responsible for reviewing such legal notices for changes.
[4.2] Log file information collected automatically.
As you access Digitized House, log file information may be automatically reported by your browser or device each time you make a request to visit, access, or use the Services. When you visit, access, or use the Services, our web servers may automatically record certain log file information, including the time of access, Internet Protocol (IP) address, browser type, referring / exit pages and URLs, number of clicks and how you interact with links on the Services, domain names, landing pages, pages viewed, and other such information.
The collected log file information allows us to troubleshoot potential issues with the Services, and is never shared with third parties.
[4.3] Analytics information collected automatically.
In order to understand how the Services are used and to enable us to continually improve the delivery of the Services, we use analytics tools to collect anonymized usage information (such as the numbers and frequency of visitors to specific content pages). We strictly use this anonymized data in aggregate form—not in a manner that would identify you personally—so that we can strive to make the Services relevant to as many users as possible.
We use the following analytics services to collect anonymized data on how the Services are used:
[4.3.1] Google Analytics: This analytics tool is used on most websites to collect anonymous usage statistics on web traffic, and we employ it at Digitized House to analyze how the Services are used. Data are used in an aggregated manner, and we use the “Anonymize IP” function in Google Analytics to ensure we are unable to identify you personally.
Google Analytics may set a cookie (see section 4.4 below) on your computer or mobile device. If you have concerns relating to the usage of Google Analytics, it is possible to block Google Analytics by installing an opt-out plug-in to your browser. Google publishes a plug-in for the most common browsers here: http://tools.google.com/dlpage/gaoptout
[4.3.2] WP Statistics: This analytics tool also provides us with anonymized data in aggregate form on how the Services are used, by collecting the browser type, country, pages visited, and search engine used. All IP address information is also anonymized in a manner that would not identify you personally. No cookies are set by this process.
[4.3.3] Jetpack Stats: This analytics tool provides us with anonymized traffic data on the WordPress CMS environment the Services are built on. This includes collecting information related to specific pages and editorial content posts we publish, how many times those pages and posts are viewed over time, and key insights about most popular viewing times, geographic locations, and search terms.
[4.4] Cookies and how they are used.
When you interact with the Services provided by Digitized House, various cookies may be used. What are cookies? Cookies are small text files that can be used by websites to help make a user’s experience more efficient.
 Who we share your data with.
We use the MailChimp email marketing automation platform as a processor for our email communications infrastructure described in section 4.1, and as such delineates the applicable processing activities performed by MailChimp. This includes processes such as the collection of your personal data via email communication sign-up forms and storage of personal data within the central Digitized House MailChimp account.
These processes enable Digitized House to create and use email distribution lists, send marketing email campaigns, and place online advertisements. The MailChimp processor role may also include the transfer of personal data to certain of MailChimp’s sub-processors to perform some critical services, such as helping MailChimp prevent abuse and providing support to their customers.
 Advertising Placements thru Ezoic.
 Embedded content from third-party websites.
Pages and articles on the Services may include embedded content (e.g. videos, images, articles, etc.) from third-party websites. Embedded content from other websites behaves in precisely the same way as if the visitor has visited the other website.
 Linked third-party sites and social media services.
Pages and articles on the Services may include links to third-party websites and social media services. We are not responsible for the practices employed by any websites or services linked to or from the Services—such as, but not limited to, Facebook, Google Plus, Instagram, LinkedIn, and Twitter—including the information or content contained within them.
 Use of Personal Data.
- Remember information so you will not have to re-enter it during your visit or the next time you visit the Services;
- Provide personalized content and information to you and others, which could include online ads or other forms of marketing;
- Provide, improve, test, and monitor the effectiveness of our Services;
- Develop and test content products and features;
- Monitor metrics such as total number of visitors, traffic, and demographic patterns;
- Diagnose or fix technology problems; or
- Detect, investigate and take all steps necessary to address misuse of the Services.
 Personal Data retention.
- For email communications opt-in, we will retain your Personal Data for a period of 24 months, at which time we will ask you to renew your opt-in via an email request.
- For email communications opt-out, we will permanently erase your Personal Data within 7 days of receiving the request from you.
- For all anonymized analytics record data, we will retain data sets for a maximum of 5 years.
- For website backups, we will retain daily backup archives for a maximum of 30 days.
 What rights you have over your data.
You can request that we erase any Personal Data we securely hold for you by contacting us at [email protected], or by clicking “unsubscribe” in any email we send to you.
This does not include erasure of any data we are obliged to keep for administrative, legal, or security purposes.
 Where we send your data (for EU residents)
[12.1] Web services hosting.
[12.2] Email marketing automation.
Our email communications sign-up process is also designed to be General Data Protection Regulation (GDPR) compliant, and also enables users to easily request deletion or amendment of their Personal Data stored in the system.
 How we protect your Personal Data.
At Digitized House, we take data and network security seriously at all levels. We have implemented the following security measures to ensure users of the Services are protected from potential threats to the security of their Personal Data, to ensure reliable delivery of the Services, and to ensure comprehensive recovery of the Services in the event of a services disruption beyond our control.
[13.1] HTTPS encryption and SSL.
Every web page we publish as part of the Services is delivered strictly through an encrypted Hypertext Transfer Protocol Secure (HTTPS) over for Secure Sockets Layer (SSL) / Transport Layer Security (TLS) network communication between our web servers and your browser. A SSL certificate is issued and installed on the https://digitized.house domain. As a verification of the presence of HTTPS over SSL/TLS, you will always see a lock icon next to the https://digitized.house address in your browser. Furthermore, administrative access to the Services are also secured with HTTPS over SSL/TLS for all administrative, technical, and editorial staff.
[13.2] Two Factor Authentication.
For all administrators and technical staff assigned to managing the Services, Two Factor Authentication (2FA) is implemented across the WPEngine User Portal and the WordPress Admin portal used for the Services. A layer of security that requires both a password and an additional verification of the user’s identity, 2FA will significantly reduce the risk of unauthorized users gaining access to the administrative side of the Services. Furthermore, WPEngine enforces mandatory use of strong passwords for all WordPress accounts through the Force Strong Passwords plug-in for an added measure of security.
For our MailChimp email marketing automation platform, we also use 2FA for the administration side of the system to further secure your Personal Data.
[13.3] WordPress Core Updates.
To thwart potential security breaches, WordPress Core software updates are applied to the Services within 48 hours of their release, ensuring the very latest and most secure core software is in place at all times.
[13.4] Website recoverability.
To ensure reliable, 7×24 access to the Services, full backups of the website are archived within the secure WPEngine hosting environment every 24 hours. In the event of a website failure event, the Services can be restored to full functionality in minutes.
[13.5] DNS CNAME flattening.
We use Cloudflare, a cloud-based service that enables Domain Name System (DNS) flattening for CNAME records, which ensures continuous availability of the Services in the event of a web server failure. Instead of configuring our DNS to point to a single web server IP address, Cloudflare enables abstraction of the digitized.house domain through a CNAME record, so our hosting provider at WPEngine can automatically re-point the Services to a different server in the event of a problem to ensure continuous availability of the Services.
 Data breach procedures in place.
In the event of a data breach on the Services, the Digitized House team is prepared for rapid response and remediation. The following procedures are in place:
[14.1] Technical Contacts team.
Per our contract with WordPress hosting provider WPEngine, we have an assigned Technical Contacts team that is notified in the event of a data breach, security, or other infraction on the Services that may be identified by WPEngine.
[14.2] Activity log reviews.
All administrative activities on the WPEngine portal are logged to the Activity Log, and the log is reviewed daily by Digitized House technical staff to identify any potential breaches or unauthorized access to the Services.
(Last Updated: 10 August 2021)